Few days back I read an interview of one of the top company's VP. He pretenses to have an end-to-end product development centre. No doubt that the company is one of the Largest software giant but what about its center in India. They have got the name to lure anyone to work for them. Plus, having a good market and brand value, they can easily afford to pay heavily. They claim to have a "state of the art campus" but i guess so have most of the other companies. And i will be biassed if i talk only about the software companies. Sometime back DRL was rated as one of the best company to work for, in India.
Recently we have seen many top-notch Software companies exapanding their centers in India. They try every bit to entice the youngesters. Another company is very smart enough to claim that it is NOT a company which outsource the work. But it is very honest to say that it works on the various feature development in collaboration with its conterparts, abroad.
These companies think only of the Brand marketing as if they are another FMCG company. What we expect them is to brand themselves beyond marketing. It is not that all the MN C's (i am talking only about the software companies) are just luring the talents in India to get a cheaper workforce. There are a few companies which have been offering great careers to the Indian brains.
I know many of my alumnus (aptly and popularly called as PUCSDiians) working for the companies which are not the big bulls in the software arena. But they work because they savor the work they are doing. Most of these big companies are here in India to basically act as the support and feature addition centre. I dont think , if any company can honestly claim to be the end-to-end product development centre.
It would be really nice and a welcome step by any of these big companies to make the centre in India to be a truly end-to-end Innovation and R&D centre. Freshers coming out of the campus can really feel germane of what they studied in the college.
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I am sorry, if someone reading this blog and the blog just below is flabbergasted to see the juxtaposition of my writings but that is what i say, "ashit-feels".
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